One layer between every draft and the world.
SocialShield.tech blends risk detection, brand tone governance, and crisis prep into a single pre-publish checkpoint. Built to stop accidental brand damage on any account you operate.
Sensitive risk scoring · Tone check · Compliance replacements · Crisis reply drafts
Core capabilities
Sensitive risk scoring
Scores every draft using cultural, legal, and reputational signals. Flags certainty levels and shows the exact phrases causing risk.
- Custom thresholds per brand/account
- Explainable highlights for flagged text
- Geo-aware topics and trending sensitivity
On-brand tone checks
Ensures posts feel aligned: empathy, clarity, and role-based voice (CX, PR, employer brand).
- Voice packs with do/don't patterns
- Scorecards for warmth, confidence, brevity
- Side-by-side suggested rewrites
Safe replacements
Auto-suggests approved alternatives for risky or non-compliant phrases. Enforces black/white term libraries.
- Industry and market-specific libraries
- One-click replace or lock publish
- Exportable logs for audits
Ready-to-send drafts
Generate crisis reply drafts tailored to the incident and channel. Keep empathy and accountability intact.
- Prebuilt templates for common incidents
- Multi-lingual variants per market
- Reviewer notes and escalation tags
Scoring logic that teams trust
Transparent rules paired with learning from your historical posts.
- Base model trained on social crises and policy violations
- Custom rules: embargoed topics, regulated phrases, tone missteps
- Detectors that adapt to region, campaign, and channel
- Confidence meter + rationale so approvers can move fast
Crisis reply generation
Produce drafts in minutes, not hours.
- Ingest incident facts and brand stance
- Draft options for X/Twitter, IG, LinkedIn, and press notes
- Auto-includes apology, action, and next steps blocks
- Escalation tagging to legal, PR, or leadership
Guardrails that match your stack
Libraries & taxonomies
Manage black/white terms at brand, campaign, and market levels.
Integrations
Works alongside your scheduling and monitoring tools.
Audit-friendly
Every decision is tracked.
- Who edited, who approved, what changed
- Risk score deltas per version
- Export to CSV or SIEM
Team readiness
Onboarding in a week
Import your tone-of-voice guide, set thresholds, and go live with your first approvals.
Works with existing process
Slot SocialShield before scheduling/publishing. Keep your current calendars and monitoring stack.
Consistent on every channel
One set of rules covers brand accounts, exec handles, and campaign-specific microsites.